Accelerating Power Market Reform: How to Secure Energy Storage Returns? Hoenergy Unveils the Future Path
On April 24, the 2025 Smart Power Plant Forum, jointly organized by the Technology Transfer and Commercialization Center of North China Electric Power University and the Zhongguancun Huadian Energy and Power Industry Alliance, was grandly held in Beijing.
Hoenergy (Nanjing) Digital Technology Co., Ltd. was invited to attend, joining leading industry experts and corporate representatives to explore trends in power industry intelligence and the cutting-edge applications of energy storage technologies.
During the event, Mr. Yang Jun, Solutions Director of Hoenergy (Nanjing) Digital Technology Co., Ltd., delivered a keynote speech on the opportunities and challenges facing the energy storage sector amid the ongoing power market reforms. He shared Hoenergy’s latest innovations and practical experience in the digitalization of energy storage, highlighting two major challenges to realizing the economic value of energy storage systems:
1.Diversification of Profit Models Driven by Policy:
On the supply side, energy storage can generate revenue through spot market arbitrage, ancillary services, and shared leasing models, while on the user side, it mainly depends on time-of-use arbitrage and dynamic capacity expansion. In complex and varied application scenarios, intelligent software systems and digital technologies are essential to enhance the dynamic adaptability of energy storage systems and maximize returns.
2.Revenue Uncertainty in a Market-Driven Environment:
As China accelerates the construction of a unified national electricity market and renewable energy increasingly participates in market trading, price volatility has intensified, making return predictions more difficult. In response, it is crucial to strengthen electricity price forecasting, load forecasting, and renewable generation forecasting capabilities, and to translate these forecasts into dynamic control strategies that can lock in profits in advance.
In response to these challenges, Hoenergy has developed a proprietary digital energy storage technology framework built around three core capabilities: precision forecasting, dynamic responsiveness, and cost optimization.
Through advanced AI algorithms, Hoenergy enables highly accurate forecasts of electricity prices, load demand, and renewable output, providing a scientific foundation for system decision-making. Based on these forecasts, flexible charge and discharge strategies are formulated to manage forecast deviation risks and avoid over-cycling, ensuring stable and efficient system operations. Meanwhile, by optimizing around overall economic performance while incorporating constraints such as power, energy, anti-backflow, and capacity thresholds, Hoenergy effectively reduces penalties for end-users and achieves optimal cost control.
Beyond building these core capabilities, Hoenergy has innovated in asset management through cloud-edge collaborative technologies, enabling intelligent, remote management of distributed energy storage facilities. By optimizing standby times and temperature control strategies, overall system energy consumption is reduced.
In the battery management field, Hoenergy has introduced AI algorithms to enhance state estimation and anomaly detection capabilities, allowing for early fault warnings 7–15 days in advance, extending battery life and ensuring system safety.
The accelerating reform of the electricity market presents unprecedented growth opportunities for the energy storage sector while setting higher demands for digitalization and intelligence. Hoenergy remains committed to innovation, deepening the integration of digital technologies with energy storage applications, and contributing actively to the safe, stable operation of the power system and the high-quality development of the energy storage industry.
